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Designing Web Navigation, Continued
Recap & Resources
Navigation design may be complex, but it's also well worth the effort. Remember that you're helping people to accomplish goals whether those are finding information, purchasing a book, talking with friends, or learning a new language. If you can build a navigation system that supports users, you will ultimately reap the benefits. It may be in sales or hits, but more than likely it will be in rarer qualities like loyaltya much bigger prize in the long term.
Jennifer Fleming is an Anchor producer and the author of the upcoming book Web Navigation: Designing the User Experience (O'Reilly, 1998). She runs Square Circle Solutions, a Boston-based web firm specializing in user experience consulting and idea generation.
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