| "What's New" Pages
One option is to announce your site at several resources designed just for that purpose. The quality and impact of these announce sites can vary greatly. For example, getting covered at Netscape's What's New page
typically means your site will garner tens of thousands of new visitors. Submissions are heavily reviewed, so you're not guaranteed acceptance.
On the other end of the spectrum, your announcement at What's New Too will likely yield only a trickle of visits. One of the first rules of web site promotion is that all submission sites are not created equal. Understand the differences between submission sites, and plan your strategy accordingly.
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Yahoo: "What's New" Pages
Yahoo's links to announcement services and other "What's New" pages.
Netscape's What's New page
New launches selected by Netscape.
What's New Too
Submit your new site.

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