Planting Seeds in All the Right Places, Continued

There are a number of services that automate the process of making submissions. They look seductive. They claim to save you time and energy. Spend an hour setting things up and you're done with the whole process. You can lounge in the sun while the hits roll in. Not.

These tools (such as Submit It!) can be effective for some types of submissions, but not for every type. The more likely it is that a human being will be on the receiving end of the process, the less likely it is that the service will want to receive automated submissions. And remember that these tools are just a start. They are no replacement for an honest-to-goodness full launch campaign. They are only a part of it. You spend hundreds of hours and thousands of dollars building your site. Why would you expect to effectively promote it in an hour for $50?

Submit It!
A collection of automated site marketing and submission tools. Some free services, some for a fee.

PostMaster
Automated submission to "352 search engines, directories, what's new, whats cool, and media outlets, plus 12503 interested individuals."

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